Today we’d like to introduce you to Tracee Larson.
Hi Tracee, we’d love for you to start by introducing yourself.
Creatively Seeded is founded and owned by Tracee Larson. In the fall of 2004, Tracee designed her own wedding invitation and other items used in her wedding. After her wedding, she designed her own custom, flush mount wedding album. This is what truly started the development of what is now known as Creatively Seeded.
In the spring of 2005, Tracee had an opportunity to work full time from home designing custom flush mount wedding albums for a well-known photographer on the east coast. As this venture began, she branded her business as “tl design.” Throughout the years, Tracee worked with a few other photographers designing custom, high quality story book albums for weddings, maternity, newborns and babies, children, seniors, families, engagement sessions and guestbooks. As business grew, Tracee gained clients from across the US creating birth announcements, greeting cards, invitations, bookmarks, business cards, letterhead, postcards, brochures, logos and more! As the economy hit, Tracee had to return to working part time in the corporate world as she continued to grow her business.
In the fall of 2015, God spoke to Tracee and showed her an opportunity to work full time from home again. Tracee decided to take a leap of faith (a mustard seed of faith) and followed the Lord’s prompting. With this, Tracee began to re-develop “tl design” into “Creatively Seeded.” Tracee wanted to give God more credit so “Creatively” came from her God-given talent of design and creativity, and “Seeded” came from the bible verse, Matthew 17:20, “Truly I tell you, if you have faith as small as a mustard seed, you can say to this mountain, ‘Move from here to there,’ and it will move. Nothing will be impossible for you.” Tracee also decided and has been dedicated ever since going full-time, to giving a 10% tithe from all profits to christian, non-profit organizations.
In December of 2022, God miraculously placed a talented and like-minded entrepreneur in Tracee’s life, Jonny Mocha. Jonny quickly became a staple in the Creatively Seeded family, and became, unofficially, a brother to Tracee. He serves as the Creative Director of the Raleigh-Durham office. Jonny brings incredible copywriting skills and marketing expertise to their clients.
With the addition of the new Creative Director, Tracee and Jonny decided to update Creatively Seeded’s brand identity to incorporate more of Creatively Seeded’s mission. The seeds underneath the “s” symbolize the “mustard seed faith.” In addition, they are a symbol of their efforts to spread seeds of creativity and kindness out in the world.
The heart is significant for multiple reasons. For one, it symbolizes the love Tracee and Jonny have for their family and friends who have supported and encouraged them along the way. Secondly, it is a symbol of the love they have for their clients, who are like family. Third, a symbol of how much Tracee and Jonny truly love the gifts and talents God has given them and how they are grateful to Him for always providing. Most importantly, the heart is a symbol of the love God graciously gives us, so we can then share and show love to others.
The olive branch, simply put, is a symbol of peace and friendship. Tracee has gained a great deal of friendships through Creatively Seeded, as has Jonny since coming on board. Their prayer is that all can experience the grace of God, the love of God, and the peace that comes from the Lord above.
Jonny and Tracee continue to serve clients together and meet frequently via Google Meets. As often as possible, Tracee and Jonny make trips to visit each other as well. Tracee and Jonny cherish each and every client and greatly enjoy getting to know them and their business in order to best serve them with their marketing needs. From the east coast to the west coast, Tracee and Jonny look forward to meeting anyone that reaches out for marketing assistance.
I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?
It has not been a smooth road by any means. It has taken time to build relationships with our clients and time to establish enough of a client base that allowed me to start working full time from home, which was a huge blessing. There were a couple times while trying to get my business up and running that I had to go back to work in the corporate world to make it financially. Sometimes we struggle with slow times, sometimes it’s incredibly busy. We take each day as it comes, we give thanks to God, and pray, always.
Alright, so let’s switch gears a bit and talk business. What should we know about your work?
We are graphic designers and website designers.
Once service we provide is brand identity, which we call Brand & Bloom. This service gives a client everything needed to establish a powerful, authentic brand that resonates with their ideal customers and drives measurable business growth. During this process we dive deep into helping the client establish a clearly defined purpose, their values and vision for their business. We will also put together a competitive analysis to identify opportunities to differentiate the client’s brand and claim their unique space in the market, while also helping them understand what makes them valuable. We will of course dive into developing a unique logo design, establish color theory to evoke the right emotions for their brand, and establish the right typography for their brand. Once that is complete, all the details will be documented in a comprehensive brand style guide so the client can maintain a consistent brand across all touchpoints.
Additional services we provide are website design and hosting, copywriting services, graphic design, and we can have marketing materials printed and shipped to anywhere in the US.
I would say we are most known for our Brand & Bloom service as well as our website design and hosting services. These are the areas we specialize in, and truthfully, our Brand & Bloom service is where it starts. Every business needs a foundation to build on, Brand & Bloom does just that. It gives the client the foundation needed to begin marketing and getting the word out about their business, and establish that brand recognition that is so vitally needed. We are also known for our availability, being welcoming, making clients feel like family, and great customer service.
I am most proud of the communication between our staff and our clients, and the relationships we have established over the years. It’s also very rewarding to see projects we have worked on out in the public.
In my opinion, what sets us apart is that we are able to help with almost all marketing needs. If we aren’t able to fulfill a project, we typically have highly recommended business to point people toward to fulfill the project. We also have an incredible copywriter on staff as many clients struggle with writing content for their website and other marketing materials. I also feel our rates are reasonable and the fact that we are willing to try and work with budgets as best as we can. A huge component of what sets us apart is that we are built on faith. We’ve received many compliments over the years on how clients have really enjoyed and loved seeing how we’ve incorporated faith, without it feeling pushed onto them.
What’s next?
We are currently working to update our own website content. Our Brand & Bloom service was established just this year and offered to clients. We have made some slight adjustments to this service and have been working hard to provide complete and detailed information on our website. We’re very excited to make this service live on our website within the next month!
We also continue to grow our website design knowledge and skills to provide our clients with the best service we can. We have recently been testing a new website platform we are very excited to introduce to clients. This new interaction-rich platform is built for flow and function, a premium choice for design-forward brands that prioritize performance and aesthetics. A few key values of this platform are lightening-fast loading, smooth animations, pixel-perfect responsive design, and cutting edge UX. This platform will emphasize innovation, performance, and visual excellence without overwhelming non-technical users. We plan to begin introduction of this new platform by the end of this year as well!
Pricing:
- There are many variables to what we do from sizes, quantities, and more, so all projects are custom quoted.
- Website hosting starts at $60/month.
Contact Info:
- Website: https://www.creativelyseeded.com/
- Instagram: https://www.instagram.com/creativelyseeded
- Facebook: https://www.facebook.com/creativelyseeded/
- Other: https://local.google.com/place?id=17972809705844612064&use=srp
