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Meet Brittany Watson of Enhanced

Today we’d like to introduce you to Brittany Watson.

Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
My journey to building Enhanced all started when COVID hit. I found myself doing a lot of crafting and creating handmade items that people quickly fell in love with. I began getting requests for candles. I wanted to be different and stand out from others so I made sure that Enhanced did just that. I began with only 8oz candles and now I have a wide variety of sizes and designs. I consider myself an artist and through my work, I feel it can be seen.

These are not your everyday candles though, my candles are made to create a luxury feel. All of my items are handcrafted and hand-poured by me with all-natural ingredients. I took it a step further when I created my dessert candle collection. Every item is designed to look as realistic as possible.

I craft and hand paint every embed used in the candles and they all can be burned or used as décor. But either way, you and your guests will love these candles and their smell for sure.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
It has definitely not been the smoothest road. I found that the candle business is very competitive and even heavily saturated. It has been many times I found myself doubting my work and feeling that since I don’t have the “media” following I will go nowhere.

But I have learned that with every business you will have bumps and curves. The key is to be authentic and unapologetically yourself.

Thanks for sharing that. So, maybe next you can tell us a bit more about your business?
Enhanced specializes in natural luxury candles. I take pride in creating custom scents that you can smell without even lighting. From male scents to the sweet smell of a bakery there is for sure a scent for everyone. Our candles are made with phthalate-free fragrances, non-toxic coconut soy wax, and crackling wooden wicks. I hand-pour and hand-craft each and every candle.

My goal with Enhanced is to create more than a candle but a work of art. I want every customer to see these candles and be so in love with the look and smell that they say ” I don’t even wanna light it”. We offer a wide variety of candles from wax melts to custom dessert-inspired candles. Everything is made with wax and by hand, from the cherries on top of the cherry cheesecake candle to the crumbles in our banana pudding skillets.

Before we let you go, we’ve got to ask if you have any advice for those who are just starting out.
I would say go for it. Yes, there are obstacles but it will all work out. If you have a true passion for something it will all be worth it in the end. And always remember to stay positive.

What I wish I knew starting out was to stay unapologetically me. I found protecting your mind and energy is a big part of creating your success. Stay focused and stay positive always!

Pricing:

  • Wax Melts: $5.00
  • 8oz: $10.00
  • Skillet Pudding: *$10-$15
  • Pie Candles: *$30-$50
  • The Cinnabon: *$12-$15

Contact Info:

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