Every industry has its myths—stories insiders repeat until they sound like truth. But behind the slogans and the spin are unspoken (and sometimes unnoticed) realities – we asked some of the wisest folks we know to share what lies they’ve noticed in their industries.
Nathan Phillips
My business is bad because of (fill in the blank).’ It’s crazy. I can’t tell you how many other Realtors I talk to that blame the housing market, their agency, the government, for their business struggling right now….I mean the list goes on……they blame everyone and everything BUT themselves. Read more>>
Baily Rich
Bigger is better! I personally believe that is not true in the boutique space. You don’t need a huge space and an enormous amount of inventory to run a successful boutique. I also don’t believe you need to open multiple locations to grow or to be successful. I have done well with operating out of a truck and having a small, curated collection of inventory. Read more>>
Dr. Constance
The biggest lie that the health and wellness industry tells is ‘all you have to do is’. Medical professionals., trainers and influencers often present healthy living as a series of checklists and that if you follow the list everything will be fine. If life were that simple I would not have a j0b! Read more>>
Amber Smith
One of the most pervasive lies in entrepreneurship is that “if you hustle hard enough, success will follow.” We’ve been sold the narrative that more hours, more sacrifice, more grinding equals more results. But in reality, this “hustle culture” often values burnout, comparison, and the illusion of constant productivity over sustainable growth, clarity, and meaning. Read more>>
