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Check Out April Pyatt’s Story

Today we’d like to introduce you to April Pyatt.

Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
My love for the art of planning actually began over 20 years ago when I helped my best friend plan her wedding in beautiful Jamaica! Three years later, in 2008, I launched Socialite Events.

I leverage my Project Management and technical skills to develop an amazing process that really leans into the logistical planner I am at heart. I love all the pretty— and enjoy creating a wonderful overall client experience.

We all face challenges, but looking back would you describe it as a relatively smooth road?
I would say the road has been fairly smooth. It took a while to figure out how I wanted to organize my templates and create a great flow. Once I found the right tools, I felt like I could really focus on clients and not on the details of running the business as much. It also helped when I found the team that supports the vision (and the itinerary). They are a huge part of the five-star reviews we get on Google.

Can you tell our readers more about what you do and what you think sets you apart from others?
With a background in Computer Science and years of experience in Project Management, I’ve become skilled at running projects/events. Our wedding and event company takes the time to build a rapport with clients. We listen and take copious notes to ensure we get exactly what you’re trying to convey.

I would say I’m known for not being the typical harsh planner; clients really love that my team and I pride ourselves on being personable and super professional. We take our clients through a step-by-step process to ensure the planning kicks off correctly. For our wedding clients, they get access to an app that is customized to keep tasks in the forefront and on track.

I’m really proud of the relationship between my clients and I and how many of them become lifelong friends that I keep in touch with. I have one client for whom I’ve now planned over 5 additional events after executing her wedding.

Do you have any advice for those just starting out?
I would recommend after building out the look of your brand via social media or a website to document your process for events and weddings. You want to be able to communicate effectively what the next steps are at all times. It helps bring your clients ease, and keeps you on track. As soon at the budget allow, invest in the planning tool that resonates most with you and your style.

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