Connect
To Top

Exploring Life & Business with Imani Winfield of The Perfect Touch Branding

Today we’d like to introduce you to Imani Winfield.

Hi Imani, so excited to have you with us today. What can you tell us about your story?
About the CEO My name is Imani Winfield, and I am the CEO/Founder of The Perfect Touch Branding. I am 28 years old and from Greenville, North Carolina. I am an alumni of North Carolina Central University, majoring in Business Administration. I always knew that I wanted to be the owner of a business. I didn’t know what. Though I have no children of my own, my family and desire for freedom are what keep me motivated and going strong. In 2006 I started creating Myspace layouts and fun pictures for social media friends. Little did I know, I was unknowingly coding like a website developer and designing like a graphic designer.

How we started the business:
In 2015, I had a bright idea to merge my graphic design skills with Business cards and T-shirt printing, so I launched a custom printing business! This was a hit! During this venture, most customers were business owners, and I found a newfound love of using my acquired skills to help entrepreneurs grow and develop their businesses. I backed away from custom printing and focused on graphic designing. Graphic designing helped over 2,000 aspiring or beginner entrepreneurs start their businesses.

Where we are and who we are today. That led to the development of The Perfect Touch Branding is, a brand strategy & design company

Can you talk to us about the challenges and lessons you’ve learned along the way? Would you say it’s been easy or smooth in retrospect?
Entrepreneurship presents many challenges, so it is not a smooth road but very well worth it. From doing everything alone, growing a team, balancing books, marketing and promotion, testing products and vendors, and having superb customer service to dealing with daily life challenges, it gets tough! Starting, I had no guidance in business other than what I was taught in school. I also had no help; it was just me doing everything alone. I soon realized help is necessary to elevate and grow your business. Mistakes had to be made to be taught how to be a great business owner/business. An example of challenges faced was finding our niche, finding what was our specialty, and sticking with it—also positioning our brand in the correct market in front of the right target audience.

Thanks for sharing that. So, maybe next you can tell us a bit more about your business?
The Perfect Touch Branding is a brand strategy and design company. Our mission and dream are for everyone to take full advantage of opportunities they never knew they had; to help entrepreneurial dreams come true. We believe in helping others achieve financial freedom and wealth through entrepreneurship. We help by providing branding services and products that are proven to guide you in results-proven brand strategies, brand positioning, brand identity, brand consistency, securing leads, and increasing social media presence to triple website traffic and sales.

We provide attention-grabbing graphic designs such as logos, websites, flyers, social media content, business cards, brochures, banners, backdrops, and more—all branding elements encouraging elevation in business by brand strategy & development. We also provide reliable mentoring and training courses to help business owners who need an extra push during their journey. Count on us, your one-stop shop for all entrepreneurial branding needs.

What sets us apart is the range and quality of services we provide. Most companies find a freelance graphic designer for each project to work with, but our business is a reliable one-stop shop. We encourage our audience to rely on us to help find their voice and identity in their business and maintain that identity. We offer retainers where the prospect works with only 1 company and 1 designer for all branding needs. This ensures brand identity is not lost and brand strategies are consistently executed. We provide not just digital branding products but physical ones too!

We are most proud of the trust gained from previous clients, prospects, and our community. We are reliable, loyal, and dependable to our clients, and we treat their business/brand as if it were our own. Our clientele feels like a big family. I want all readers and prospects to know they can join the family too if you are having difficulty finding your place in business, your voice, your identity, your niche, and what brings you clientele in business. We are here with open arms to help.

Is there anything else you’d like to share with our readers?
We are BBB Certified with many reviews on Google Business, Facebook, and our Website.

Here’s what they’re saying:
“TPT is amazing! I shared what I needed, and TPT took it to another level to bring my vision together. I will be using TPT again in the future for another project.”
-N.Weston

“I am absolutely in love with their work. They made my vision a reality. They were professional, efficient, and quick. They are amazing. I highly recommend using this design company.”
-Fayth B.

“Great customer service skills! Easy to collaborate with! 10/10 recommend for any of your business needs.”

Pricing:

  • Beginner Branding Package – $500
  • Starter Branding Package – $800
  • Professional Branding Package – $1000
  • Elite Branding Package-$2000
  • Monthly Retainer – $500 – Quarterly Retainer- $1000 – Yearly Retainer $2,000

Contact Info:

Image Credits
Photographer: Yoshiman Photography Yoshimanphotography@gmail.com Facebook: Yoshiman Photography https://yoshiman-photography.square.site/ All Graphics Created by: The Perfect Touch Branding

Suggest a Story: VoyageRaleigh is built on recommendations from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.

Leave a Reply

Your email address will not be published. Required fields are marked *

More in Local Stories