Today we’d like to introduce you to Chris Touchberry.
Hi Chris, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstories with our readers?
I opened Top Flight Computers because I wanted to provide a more relationship-based option for those who were looking for a custom workstation. Some people have a laundry list of software that needs to be accounted for, some have a really niche workload that requires some specialized thought, and others want a really nice gaming computer. At the same time, if what you need is the best fit with a mass-market pre-built system, that’s what we recommend.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
It has been a very interesting path, to say the least. In the early years, we struggled with pricing, brand comparison, attracting the ideal customers, and what to sell. I struggled with selling properly, learning the best way to market, and content to have customer-facing. Basically, the only thing that was easy was the physical building of the computers and delivering a high-quality product.
As we gained experience, we started picking up more unique orders and truly high-end builds. When 2020 happened (and 2021), our supply chain cratered. While this has proven to be a VERY difficult challenge, we’re still in business.
After 5.5 years though, I am glad that I made all the mistakes early on. They have proven to be the foundation that I need, especially given the current market and supply chain.
As you know, we’re big fans of Top Flight Computers. For our readers who might not be as familiar what can you tell them about the brand?
At Top Flight Computers, we believe that fostering and strengthening authentic personal relationships with our customers is the most important part of our business. Above all, we want to help you get exactly what you need to be successful. If you need more than a mass-market pre-built system, trust our technical excellence and dedication to personal service to design and build your bespoke custom PC.
Top Flight Computers is based in Raleigh NC and designs bespoke custom-built computers, specializing in workstations, gaming computers, water cooling, and network storage.
Do you have any memories from childhood that you can share with us?
Spending time with my family at Wintergreen Ski Resort in the early months of the year.
- Our builds start at around $2400.
- Workstations are generally in the $3000-$20000 range
- Gaming PCs are generally in the $2400-$7000 range
- Water Cooling typically is $2000+
- Network Storage is in the $2200-$8300 range.