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Hidden Gems: Meet Marcey Rader of RaderCo

Today we’d like to introduce you to Marcey Rader.

Hi Marcey, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today.
My degrees in Exercise Science and Wellness led me to a career in pharma and biotech clinical research for 14 years, where I was a coordinator, monitor, trainer, and manager. I traveled up to 48 weeks a year for almost a decade. I lived a very high-intensity, high-stress lifestyle, all while competing in Ironman triathlons and 24-hour+ adventure races.

This triggered early menopause at 36, Hashimoto’s Disease, and a bout with depression. I climbed the ladder as high as I wanted to and started my business in 2013. I wanted to share my experience and know-how for health-powered productivity behaviors and my love of systems, tools, and processes.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
I didn’t have any business experience when I started. Still, thankfully, I love taking courses and reading and signing up for different programs and coaching right away. I’ve experimented with other business models, target markets, and marketing. I’m in a great place now, and I know the best type of client for me to serve and where to focus my efforts.

Two things that stand out to me as struggles are paying several thousand dollars to launch a video course six years ago when no one knew who I was. I barely sold any. Also, I had already scheduled a launch for a course in April 2020, and we all know how that turned out.

We’ve been impressed with RaderCo, but for folks who might not be as familiar, what can you share with them about what you do and what sets you apart from others?
At RaderCo – health powers productivity. We help companies reset and grow through practical, tailored tools, healthy, sustainable habits, and coaching accountability to banish burnout and overwhelm from email, meetings, tasks, and workloads. Since 2013, we’ve learned that productivity that values balance, workplace wellbeing, and health has the greatest power to revitalize you and your organization. We provide tailored training and coaching to maximize energy, conquer the calendar, master tasks, and extinguish email one habit at a time.

We offer workshops, coaching, books, and a podcast. Health-Powered Productivity by RaderCo is a podcast 3-15 minutes long with bite-sized nuggets of knowledge you can take away and implement immediately. Teams sometimes use episodes as pre-work for discussion points in meetings!

So maybe we end by discussing what matters most to you and why?
Each time I give a training, keynote, or leave a coaching session, every person has one spark, idea, or inspiration that helps them set the time, technology, and focus guardrails needed to live the life they desire.

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