Today we’d like to introduce you to Greg Fawcett.
Hi Greg, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstory with our readers?
In 2012, Greg didn’t start with a marketing empire—he started with a mission: to help small businesses grow with the kind of clarity, strategy, and consistency usually reserved for big brands. Armed with sharp instincts, years of hands-on experience, and a gift for making complex ideas simple (and maybe even fun), he launched Precision Marketing Partners with a plan to do things differently.
Then in 2013, everything leveled up when Jennifer Setzer joined the mix. With a strong background in business management consulting, Jennifer brought the operational muscle and strategic insight that balanced Greg’s creative and digital prowess. Together, they turned Precision into a full-service agency with both heart and horsepower—an agile team that could offer not just marketing execution, but business strategy that actually moved the needle.
While Greg mastered the art of lead generation, SEO, paid media, and brand storytelling, Jennifer zeroed in on business operations, client strategy, and the kind of decision-making that helps clients run smarter and scale better.
Over the years, they’ve built more than a client list—they’ve built trust. Trusted by law firms, healthcare practices, banks, and B2B companies across the Southeast, Precision Marketing Partners has become the “plug-and-play marketing department” that business owners didn’t know they needed—until they met Greg and Jennifer.
It wasn’t overnight success. It was earned—through hustle, humility, and a relentless commitment to helping businesses not just look good, but grow strong.
We all face challenges, but looking back would you describe it as a relatively smooth road?
• Building a team of like-minded individuals who can turn the overall vision into a spectacular reality.
• Building systems and SOPs that we even still struggle with as our company grows.
We’ve been impressed with Precision Marketing Partners, but for folks who might not be as familiar, what can you share with them about what you do and what sets you apart from others?
Precision Marketing Partners is a boutique marketing agency built for businesses that want strategy and execution under one roof. Co-led by Greg and Jennifer Setzer since 2012, we specialize in helping professional service firms—like healthcare practices, law offices, banks, and other B2C companies —build strong, sustainable brands through smart strategies and creativity.
We’re known for bringing clarity to the chaos. That means helping clients connect the dots between SEO, paid media, content, branding, and analytics—so their marketing actually works, not just looks good. Our clients appreciate that we don’t overcomplicate things or talk in jargon. We make a plan, run the campaigns, track the results, and keep improving. Simple as that.
What sets us apart is our partnership approach. We’re not just vendors—we’re part of the team. With Jennifer’s background in business management consulting and Greg’s expertise in design and digital marketing, we offer a rare mix of strategy and hands-on execution that most agencies can’t.
Brand-wise, we’re proudest of our reputation. Clients trust us to act in their best interest, and most of our business comes from referrals—which says a lot. At the end of the day, we’re here to help people grow their businesses with more confidence, less confusion, and a whole lot more precision.
We’d be interested to hear your thoughts on luck and what role, if any, you feel it’s played for you?
I don’t really believe in luck—good or bad. I believe in purpose, hard work, and God’s timing. In both life and business, I’ve seen doors open and close for reasons that weren’t always clear in the moment, but looking back, they shaped the path I was meant to walk.
Challenges have refined me. Opportunities have stretched me. But through it all, my faith has kept me grounded and guided each decision. I don’t credit luck for where I am today—I credit grace, grit, and a calling to serve others with integrity and excellence.
Pricing:
- We tailor our services to fit each client’s needs and budget. Here’s what readers should know about our pricing approach: We can work with any reasonable marketing budget—it’s all about aligning scope with goals. Our team helps clients prioritize objectives, so we focus first on the strategies that will have the biggest impact. We offer monthly retainer packages for businesses that want full-service support, as well as project-based pricing for one-time needs. Every proposal is custom—no cookie-cutter plans, no wasted spend. We believe in transparency and clarity up front, so you’ll always know what you’re getting and why it matters. Bottom line: If you’re serious about growing, we’ll help you make the most of whatever budget you have to work with.
Contact Info:
- Website: https://precisionmarketingpartners.com
- LinkedIn: https://www.linkedin.com/in/gregfawcett/
