Meet Lamar Hull of Med Rank Interactive

Today we’d like to introduce you to Lamar Hull.  

Hi Lamar, so excited to have you with us today. What can you tell us about your story?
I have played basketball my entire life, it seems. I was always told that I was too short to be good at basketball. I grew in a sports environment, so at 12 years of age, I wanted to prove all of my doubters wrong. I searched online and found basketball workout drills from an ex-NBA player by the name of Pistol Pete Maravich. I started practicing 2 hours per day. I became really good. 

People started noticing. I started getting picked up by the older kids. The hard work started to pay off, and I wanted more of it, so I continued to dedicate my time to working on my game. I ended up playing division basketball at Davidson College under the winningest coach in Bob Mckillop, played with NBA superstar Stephen Curry, and earned a professional contract to play basketball overseas. 

What I learned from that is work hard, have a chip on your shoulders, help others along the way by building relationships, and always have a grateful mindset. I applied started to apply that mindset in my everyday life. After playing professionally overseas, I started working at this marketing company. Where I fell in love with marketing because I saw it as if I was playing basketball. You had to compete with the competition online; you had to work hard, you had to build relationships with other websites to get the results which is more visibility online, more sales, etc. 

I grew in the company as a marketing specialist, a marketing team lead, and then a marketing manager. I started creating my own websites on the side to apply what I was learning at a larger level. I created a youth basketball website to help young players excel in the game with the experiences that I had growing up. It became more about truly helping others, so I devoted a lot of time to getting my side projects those most visibility online, and it worked. I begin receiving emails from families telling me how much my content helped them overcome some obstacle. 

I left the marketing company and started working at another marketing company where I got more of the analytical skill set that I needed from a marketing standpoint instead of just focusing on execution. After working there, I moved on to another marketing agency where I learned how to manage accounts. These 3 opportunities prepared me for what was next. I took the leap of faith to start my own company. 

My wife believed in me, and that is what I needed to take that leap. I networked my butt off amongst my friends and business connections to get more new clients, within a year, I was close to make the salary I was getting paid by the last marketing agency that I worked for. The business took off when I got my first big client in the medical space. Again, my wife came through and landed a dental practice with 12 locations that we helped grow from 12 to 40 locations in 2 years. 

After that, it seemed like every dentists wanted to work with me, so I rebranded and name the agency a name that was geared towards working with doctors. We now only focus on lead generation, getting doctors new patients from Google, Facebook / Instagram, website design and UX, and reputation management. 

Would you say it’s been a smooth road, and if not, what are some of the biggest challenges you’ve faced along the way?
It has not been a smooth road, but niching the business was so valuable. That allowed us to build relationships in the medical space with accountants, real estate reps, bankers, and etc. in the medical space. Our case studies with the types of doctors that they worked with made it very enticing for them to refer us to their clients that needed marketing. 

The struggles are growing a business where you as the owner can focus on the vision instead of being stuck in the operations. Hiring talent is also an issue these days, but we went fully remote to accommodate finding talent around the world. 

Thanks – so, what else should our readers know about Med Rank Interactive?
We are big on communication. We email our clients a response within a few hours and follow-up with them every 3 days on any major strategies that we have discussed. They get performance reports that we discuss with them based on their marketing data. By being a dental intel marketing partner for dentists, we can now show them true profitability with scheduled appointments versus discussing leads; we can show marketing to lead to profit in their practice. Not many agencies can do that. We respond quickly and will schedule a meeting same day / same week versus them having to submit a support ticket. We deliver high results helping them meet their business goals, which keeps them happy. 

We offer a patient lead generation program through digital marketing for our doctors to attract qualified new patients to their practice. Our goal is to make the practice profitable so independent doctors can continue to keep our communities healthier with relationship-driven and affordable healthcare. 

Our services include; SEO, website design, reputation management, Google / BING Ads, content marketing, and data analytics. 

Can you share something surprising about yourself?
I ended up playing division basketball at Davidson College under the winningest coach in Bob Mckillop, played with NBA superstar Stephen Curry, and earned a professional contract to play basketball overseas. 

Contact Info:

• Website: https://medrankinteractive.com/
• Instagram: https://www.instagram.com/medrankinteractive/
• Facebook: https://www.facebook.com/medrankinteractive
• Linkedin: https://www.linkedin.com/in/dentalmarketingcharlotte/
• Twitter: https://twitter.com/lamarhull20
• Youtube: https://www.youtube.com/channel/UCXKW-tXbEJNGtWTMHaFkynA
• Yelp: https://www.yelp.com/biz/med-rank-interactive-fort-mill-2
• Other: https://www.linkedin.com/company/53458921/admin/